- Maybach could possibly be ramping up its efforts to supply much more high-end, ultra-exclusive fashions.
- A large-ranging checklist of “Delusion” and “Legend” vehicles are into consideration, together with variants of the G-wagen and even a potential supercar.
- The subbrand’s intention is to shut the hole with ultra-luxury manufacturers equivalent to Bentley and Rolls-Royce.
Maybach is little doubt probably the most prestigious title within the Mercedes portfolio, however we hear that it is about to go even increased into the ultra-luxury echelon. The Maybach lineup presently consists of high-end variations of the S-class, EQS SUV, and GLS, and within the close to future it’ll increase with extra examples of the model’s so-called “Delusion” or “Legend” vehicles. These extra-special fashions are both very costly limited-run autos or much more unique one-offs commissioned by rich collectors.
Along with the already launched Mercedes-Maybach S-class and GLS, we count on to see a brand new Mercedes-Maybach SL (illustrated under), which can boast extra bling per sq. inch of sheetmetal than every other passenger automotive this facet of a Kahn or Mansory conversion. However it takes greater than excessive ornamentation to raise the next-generation portfolio to the slender hole between Bentley and Rolls-Royce the marque appears to intention at.
“That is why we’re going to flip Maybach into type of a coachbuilt super-Mercedes which lifts personalization to an entire new stage,” a senior decision-maker instructed C/D. The primary means to this finish are distinctive physique panels and finally a made-to-measure physique in white. BMW can also be apparently exploring one thing related for its upmarket Alpina model. Though the present Maybach vary has no expiration date hooked up to it, the subsequent flagship sedan derived from Mercedes’ upcoming MB.EA-L matrix will reportedly not solely get its personal livery but additionally function a bespoke cockpit full with an individualized hyperscreen and virtual-reality trim.
The “Legend” vehicles roam an much more prestigious and illustrious orbit. The pricing can simply stretch into seven figures, as absolute rarity, excellent efficiency, and beautiful execution are of the essence right here. There isn’t any restrict to the creativeness, both. Simply have a look at among the proposals presently below overview:
- Reborn Gullwing: A 2+2 sports activities automotive with W198 300SL genes and a possible roadster spinoff
- The Final SEC-Class: A pillarless four-door, four-seater luxurious coupe
- Panamericana Cruiser: A low-roof all-terrain SUV primarily based on new electrical G-wagen
- C111 Reimagined: The working title for the just lately launched orange Imaginative and prescient One-Eleven (pictured under)
- GLR Slantback: A coupe-like stripped G-class with canvas-top pickup rear finish
- AMG EQR Two: An electrical follow-up to the complicated F1-inspired AMG One hypercar
- EQS Capturing Brake: The last word luxurious wagon that includes a multi-functional roof
- EQS SUV Streamliner: Squaring the circle with the world’s lowest-drag crossover
- Maybach Imaginative and prescient 2: A protracted-wheelbase super-luxury two-door coupe and convertible
There isn’t any doubt about it: contained in the Maybach assume tank, “something goes” is just not an empty phrase. Ask Mercedes execs to call the important thing components of luxurious, and they’ll invariably title house, privateness and exclusivity as undisputed prime priorities. Additionally excessive up on their checklist are extraordinary high quality and craftsmanship, world-class security and luxury, autonomous- prepared software program and {hardware}, and EV quick charging in 5 minutes or much less. Different model shapers are the emotional enchantment luxurious vehicles can present, the particular feel-good expertise of a singular inside, and the auto as a high-end cell retreat which mixes the creature comforts of a lounge with a very relaxed driving and using expertise. In response to the CTO Markus Schäfer, luxurious is just not an finish in itself however a message and a mission wrapped in a second-to-none cocoon: “On the finish of the day, the marque’s understanding of luxurious is to be the last word purveyor of high quality time on the go—CO2-neutral, stress-negative, response-positive and completely distinctive in execution.”
Contributing Editor
Though I used to be born the one son of an ornithologist and a postal clerk, it was clear from the start that birdwatching and stamp accumulating weren’t my factor. Had I identified that God needed me to develop to six’8″, I additionally would have dominated out something to do with vehicles, that are accountable for a few slipped discs, a torn ligament, and that silly stooped posture behind the wheel. Whereas working as a keeper within the Aberdeen Zoo, smuggling low cost cigarettes from Yugoslavia to Germany, and an embarrassing interlude with an beginner drama group additionally did not yield achievement, driving and writing about vehicles turned a significantly better choice. And it nonetheless is now, a few years later, as I strategy my seventieth birthday. I like each side of my job besides long-haul journey on awful airways, and I hope it reveals.
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